MY BACKGROUND

With over 20 years of experience in customer service, face-to-face sales, web consulting, real estate, and content marketing, I’ve built what I like to call my Creative Marketing toolkit. (It’s like a Swiss Army knife, but with fewer bottle openers and more branding tips.)

My mission? To help sales teams and individuals conquer social media by focusing on personal branding and copywriting—sprinkled with enough creativity to turn heads and spark engagement.

Now, I know it’s easy to chase numbers, but for me, it’s about telling stories that connect. As an Associate Sales Director for two real estate companies, I led teams to smash an annual target of over 400 million pesos in property sales in the Bay Area. How? By mastering brand positioning, creative social media marketing, and keeping a laser focus on the customer. (Also, coffee. Lots of coffee.)

I’m all about smart sales strategies, allergic to mediocrity, and love adding creativity to everything I do. Whether it’s solving complex problems or inspiring others to think outside the box, I’m your guy.

When I’m not busy, I’m a dad to two awesome kids who keep me on my toes. I also enjoy biking and writing—sometimes not at the same time. Curious about what else I get up to? Creating seminars and courses!

Need a hand boosting your sales through creative marketing? Let’s chat!

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What if you found out that the reason your business is failing is because you don't value your personal brand? What if someone told you your social media posts and cookie cutter sponsored ads are dull and lacking proper copywriting skills? What if you can accept that your videos lack creativity and in need of a boost in imagination? What if everything you think you knew about social media marketing is wrong?  What if my skills can help your team, your business, and more importantly, you be more efficient and consistent in sales?

von dela cruz

Novolrak Inc.