⚡ LIMITED SLOTS ONLY — 30 seats lang. Umupo ka na bago mapuno!
The Couch by Novolrak
🛋️ Live Workshop
Isulat Mo,
Ibenta Mo.
Live.

This live workshop is designed for real estate practitioners and small business owners who still haven't realized the importance of social media copywriting and personal branding. Bago ka magenroll sa kung ano- anong seminars jan, you have to begin with these first. Take it from someone who's been doing copy and content writing long before artificial intelligence took over and basically made just about anyone an overnight guru or mentor!

₱1,499 299 80% OFF
🖱️  Register Now

First 30 registrants lang sa ₱299. Next batch: ₱599.

The Couch
by Novolrak
Live Workshop Details
📅TBA — Date to be announced
🕗7:00 PM – 9:00 PM PHT
💻Live via G-Meet — link sent after payment
🎥Recording included — watch anytime
30
Maximum slots onlyMas konti, mas maraming pwede matutunan. Register na! Mabilis mapuno 'to.
wHY jOIN US?
Dahil marami ka nang nasalihang seminars
PERO PARANG MAY KULANG pa rin.

Aminin mo… nagtataka ka rin.

Bakit parang may kulang? Ano pa bang seminar ang kailangan kong salihan? Bakit parang hindi pa rin nagte-take off yung sales journey ko despite everything I've learned?

Because you probably skipped the fundamentals. Advanced ka na masyado, kapatid. Everybody wants to master Meta Ads, affiliate marketing, AI tools, automation, and kung anu-ano pa. Pero marami ang hindi marunong magsulat ng maayos na copy, mag-build ng credibility, o magpresenta ng sarili nila professionally online.

And that's a problem. Selling is a step-by-step process. If your foundations are weak, everything else becomes harder.

Think of this seminar as your "Enlightenment Stage." A checklist of essential skills most Pinoys overlook.

Copywriting. Personal branding. Client communication. Credibility. Positioning.

Meron ka na ba talaga ng mga 'to? Makinig ka.

You Need This
Before Anything Else.
But first, let me tell you something.
🧱
Lahat na ata ng seminars online nasalihan mo na. Bakit parang may kulang?
Because you didn't start with the fundamentals. Before the ads, funnels, automation, and all these so-called "growth hacks," you first need to know how to communicate your message and position yourself properly online. Copywriting and personal branding come first.

You can actually tell a lot from the way a person posts online. Silipin mo Facebook nila, website, content, portfolio—everything. Anything less is a red flag! Pera mo yan eh. Be responsible kung kanino ka natututo. Ang daming biglang "guru" at "mentor" ngayon dahil sa AI. Konting nood lang ng videos at gamit ng tools, expert na agad. AI is powerful, yes. Pero hindi kayang palitan ng tools ang tunay na experience, strategy, at understanding kung paano talaga mag-isip at bumili ang tao.

🔍
Why learn from Me? Bakit nga ba?

"Before you join any seminar, check first kung sino ba talaga ang nagtuturo. May website ba? Or landing page lang? Tapos pagdating ng seminar mga lapgpas isang daan kayo? Tapos nakakahiya magtanong kasi sabay sabay kayo?

Isa pa- may social proof ba? Portfolio? Old content? Real work before AI and before the pandemic? My content creation journey goes all the way back to Blogspot, Tumblr, MySpace, Friendster, and Yahoo groups. I've been doing this long before "content creator" even became a job title

And honestly… gusto mo ba talaga matuto from someone na parang kakagraduate lang kahapon tapos biglang "mentor" na agad agad today?

🏗️
Now I don't claim to know Everything...
Now, I don't claim to know everything. What I do want to teach are the fundamentals—copywriting, personal branding, communication, and positioning. Mga bagay na madalas ino-overlook ng marami dito sa atin, pero sila talaga yung foundation ng negosyo at sales. Bago ka matuto maging social media manager, Meta ads expert, AI and all other SAAS tools expert ito muna.

Para kang sumali sa Tour de France pero di ka naman marunong mag tono ng deraileur or mag ayos ng butas na inner tube. Tapos ang suot mo parang nakapambahay lang. Personal branding principles will teach you how to look the part and sound credible para bago ka lumarga mukha ka ng expert talaga. Start slow. Learn one thing at a time.

🎁
I offer more than what you pay for!
Most people overlook copywriting and personal branding, not realizing that these are often the very reasons why clients trust you—or ignore you. I'll teach you the fundamentals most people skip. We'll talk about your posts in real time, how you present yourself online, and how to make yourself look more credible by following simple but effective personal branding principles. Because at the end of the day, people buy from people they trust.

But wait there's more! Unlike most so-called gurus, I also create digital products that you can use right away. For free! For a lifetime! Web based softwares that you have to pay for monthly, I am giving away for free! Ano yun? Scroll down! I'll make this worth your while!

Are You Ready For This?
What You'll Learn & Get from this Seminar
✍️ HOW TO BUILD CLIENT CREDIBILITY
There are 5 top Copywriting Formulas that work for all kinds of social media posts, articles, product descriptions, technical instructions, profile creation etc. Formulas that you should be using for anthing you want to be read by your intended clients. Because every sale has a direction, every brand has an intended positioning. These 5 formulas will guide you. From now on, di ka na magiisip ng- "Shet, pano ko ba ipopost to? Ano ba caption na maganda?" Never copy-paste captions ever again from people who equally have no idea what they're doing either.
🤝 HOW TO BUILD CLIENT TRUST
It's about making people trust you before you even speak to them. In today's world, clients will check your Facebook, profile, posts, website, and the way you communicate before they ever inquire. If your online presence looks confusing, inactive, unprofessional, or generic… people hesitate. I want to teach people how to position themselves properly online using simple personal branding principles that make them look more credible, trustworthy, and worth listening to. Because whether you like it or not—your profile is already your resume, brochure, and first impression combined.
⚙️ HOW TO BUILD A SIMPLE SALES SYSTEM
Most people don't have a sales problem. They have a system problem. Magaling magpost pero walang follow-up. May inquiries pero magulo kausap. May leads pero nawawala sa dami ng chats. In this workshop, I'll teach you how to build a simple and practical sales system using landing pages, proper lead organization, and client management techniques that actually help you look more professional and credible. No complicated setup. No corporate jargon. Just practical tools and workflows you can actually use for your business, freelancing, real estate, or side hustle.
📊 YOUR OWN FREE LIFETIME CRM ACCESS
I created the Couch CRM, a free client tracker built exclusively for Filipino real estate agents and small business owners. Add your leads, track them through a color-coded pipeline (Cold → Warm → Hot → Closed), set follow-up dates, add notes after every conversation, and export everything to Excel with one click — all without creating an account, paying a monthly fee, or downloading anything.

Your data stays on your device, completely private. Most CRM tools cost ₱500 to ₱2,000 a month. Ang Couch CRM? Libre. Walang monthly fee. Walang hidden charges. Walang kailangan i-download. Built specifically para sa Filipino agents at small business owners — yung tipong CRM na kailangan mo talaga, wala yung sobra..

🖊️ YOUR OWN FREE LIFETIME COPY BUILDER
The Couch Copy Builder + Scorer is a free, interactive copywriting tool built exclusively for Isulat Mo Ibenta Mo workshop subscribers. It combines two powerful tools in one place — a step-by-step caption builder and an instant copy scoring system.

Plus a Copy Scorer- Paste any existing caption — one you wrote yourself, one you copied from a competitor, or one you generated with the builder — and get an instant score across 5 criteria: Hook strength, Clarity of offer, Emotional trigger, Call to action, and Length and format. Every score comes with a specific, actionable tip on exactly how to improve it.

Completely Free No subscription. No trial period. No credit card. No upsells. Just open the link, enter your access code, and start writing better copy immediately.

📅 LIFETIME ACCESS TO COUCH CONTENT CALENDAR
Plan Your Content. Schedule Your Life. Map out your Facebook posts, Instagram content, webinars, workshops, and client meetings all in one clean, color-coded calendar. See your entire month at a glance — no more "what am I posting today?" moments. 🎨 6 Color-Coded Categories Every entry is tagged so you always know what's what: 📝 Content Post · 📅 Events & Meetings · ⏰ Deadlines · 🎤 Workshops & Webinars · 🔴 Urgent Tasks · 💙 Personal · 💳 Pay Bills

Yours Forever! SA'YO NA TO! No sign-up. No subscription. No cloud. Your entries save automatically to your device. Open it anytime, even offline. Your data never expires, never gets deleted, and never gets shared.

Sino ang para dito
Para sa iyo ito kung...
🏢
Real Estate Agent o Broker
Nagpo-post ka ng listings pero konti lang ang nagre-respond. Gusto mong matuto kung paano i-sell ang dream, hindi lang ang specs pero di mo alam kung pano kaya copy paste ka nalang lagi sa mga katrabaho or kaibigan.
🛍️
Small Business Owner
Mayroon kang produkto o serbisyo — pero ang Facebook page mo ay parang ghost town. Kailangan mo ng copy na makakaakit ng buyers.
💼
Sales Manager o Team Leader
Gusto mong i-level up ang social media game ng buong team mo. Ayaw sumunod? Ito ang training na kailangan nilang lahat. Minsan kailangan lang nila marinig yung kung ano yung sinasabi mo na sa ibang tao eh. Let's collaborate!!!
🌱
Freelancer o Career Shifter
You're trying to establish a personal brand at gusto mong matuto kung paano mo i-poposition ang sarili mo online para mapansin ng mga clients.
😤
Anyone Na Pagod Na
Pagod ka na sa pag-post na walang resulta. Gusto mo na ng sistema. Gusto mo na ng totoong tulong. Nasa tamang lugar ka na.
🛋️
Umupo Ka Na
Hindi kailangan ng experience. Hindi kailangan ng technical skills. Kailangan mo lang ng willingness matuto at kumita.
Your Professional Development Docent
Meet Von.
Von Karlo Dela Cruz
Von Karlo Dela Cruz
Strategist · Brand Storyteller · Copywriter · Mentor

For more than twenty years, I never stayed in just one industry. I worked in a call center. Became a medical representative. Entered media through ABS-CBN. Sold real estate. Handled clients. Built websites. Wrote copy. Did sales and marketing. I was even, at one point, a Superhost in Airbnb. Jack of all trades, master of some!

And after dealing with different people, clients, and industries, I noticed something: the best product doesn't always win. The smartest person doesn't always win either. Sometimes, it's simply the person who knows how to communicate better. The one who knows how to present themselves properly. The one who knows how to build trust.

Copywriting. Personal branding. Communication. These are the skills most people ignore because everyone wants to jump straight into advanced topics like AI, Meta ads, funnels, and automation. But the foundations? Weak. That's what I want to fix in this workshop!

Truth be told, I don't really see myself as a "trainer." I prefer the word docent — someone who guides people through ideas, experience, strategy, mistakes, observations, and real-world lessons, not just theories from slides and textbooks. Because this workshop is less about motivation… and more about helping people finally understand why some professionals naturally attract trust, attention, and clients better than others.

10+ Years Experience 50+ Brands Helped Real Estate Specialist AI Tinkerer ABS-CBN Producer WordPress Dev
The Couch by Novolrak Ano ang sinasabi nila
Real people.
Real results.
★★★★★

"Sobrang practical ng session ni Von. Ang dami mong mapupulot as in — may halimbawa siya para sa lahat. After ng session, nag-post agad ako gamit yung bagong formulas. May comment na agad sa loob ng isang oras!"

Maria Santos
Real Estate Agent, Paranaque
★★★★★

"It comes as no surprise that Von turned out to be a very effective speaker. The guy loves writing and has a ton of experience under his belt. I read his blog page too. From movie reviews to social commentaries to prose and poetry. Read his personal blog link. Amazing!"

Rodel Reyes
Small Business Owner, Cavite
★★★★★

"Inisip ko baka theoretical lang ito pero wow. Ang dami naming natutunan sa loob lang ng dalawang oras. At yung live copy critique — yun ang pinaka-helpful. Nakita ko talaga kung ano yung mga mali sa posts ko."

Carmela Diaz
Sales Manager, BGC
Training Schedule
When & How?
DATE TBA
7:00 PM – 9:00 PM (PHT)
Live via G-Meet · Recording included · Link sent after registration
🔴  30 slots only — mabilis mapuno ito
Ready ka na.
Mag-register na.

₱299 lang! Mas mura pa sa isang Starbucks na kape. Pero yung matututunan mo? Magagamit mo habambuhay para kumita ng mas malaki.

₱1,499 299 LIMITED
🖱️  I-click dito para mag-register

GCash payment · G-Meet link sent within 24 hours · Recording included
100% satisfaction o ibabalik namin ang bayad mo.

May tanong?
Frequently Asked Questions
Makakatanggap ba ako ng recording kung hindi ako makaka-attend live? +
Oo! Kasama sa registration ang full recording ng workshop. Pwede mo itong panoorin anytime at kahit ilang beses. Hindi mo mawawala ang content kahit hindi ka nakasali live.
Gaano katagal ang workshop at paano ito gaganapin? +
Dalawang oras ang workshop — 7PM hanggang 9PM. Live ito via G-Meet. Interactive — may Q&A, may live copy critique, at may swipe file na ibibigay sa lahat ng participants.
Kailangan ko ba ng experience? +
Hindi! Dinisenyo ang workshop na ito para sa mga beginners. Basta gusto mong matuto — handa ka na. Lahat ay ibibigay — formulas, templates, examples.
Ano pa ang kasama sa ₱299? +
Kasama ang: full 2-hour live workshop, recording, free Copy Builder, CRM and Content Calendar designed by yours truly with lifetime access. Isa lang sa mga pps na yan more than 300 pesos na agad ang halaga! Also, we will have a live copy and branding critique session, at access sa The Couch community. At kung hindi ka nasiyahan — ibabalik namin ang bayad mo. Walang tanong.
Paano magbayad? +
GCash lang. Mag-message sa WhatsApp, ipapadala namin ang GCash number, at kapag nakumpirma ang payment — confirmed ka na. Simple lang.
Paano ko malalaman ang exact date at time? +
Kapag nag-register ka na, ipapadala namin sa iyo ang exact date, time, at G-Meet link via WhatsApp o email. I-message mo lang kami para ma-update ka.

Huwag nang mag-atubili pa. 30 slots lang. Mag-register na ngayon.

🖱️  Mag-register na — ₱299 lang
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